About

I am Jeferson Gonçalves, known as 051jeferson, an art director based in Garibaldi, in the Serra Gaúcha region of southern Brazil. I have a strong lean towards tech brands and have also built identities for e-sports, architecture, sportswear and industry. I work remotely, directly with you from the first sketch to delivery.

I start with the idea that organizes the brand and build a system on top of it. Most of the time it comes down to one simple unit, a dot, a line or a block, that repeats and turns into patterns, supporting graphics and layouts. When the project calls for it, I also build a tool that generates those elements, so the client's team can make everyday pieces without leaving the system.

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Experience

Services

Brand identity
Symbol, wordmark, color, typography and the supporting elements that make the brand work as one system.
Brand tools
Generators made for one specific brand, where the in-house team creates patterns, layouts and everyday pieces inside the identity's rules.
Art direction
The language of every piece, from the feed to the packaging, so it all stays recognizable.
Brand strategy
The idea that organizes the project and the positioning the identity will translate.

Cases

Frequently asked questions

Who is 051jeferson?
051jeferson is the working name of Jeferson Gonçalves, an art director based in Garibaldi, Brazil.
Why 051?
051 is the area code of Alvorada, in Rio Grande do Sul, Brazil, where Jeferson grew up and started in design. He lives in Garibaldi (area code 054) now, but the name stuck.
What does 051jeferson do?
Brand identity built as a system, art direction and brand strategy. He also builds tools that generate a brand's elements. Naming and landing pages are available as extras, only on request.
What are these brand tools?
They are generators made for a single brand. The identity's rules live inside the tool, so the client's team can create new patterns, layouts and pieces without waiting on a designer and without breaking the system. The tool can be part of the identity project.
What kind of brands does 051jeferson work with?
He has a lean towards tech brands, but works across very different industries, including e-sports, architecture, sportswear, industrial services and software. The method is what stays the same: every brand starts from a system that unfolds into the pieces.
Does 051jeferson create brand names?
Yes, as an extra and only on request. Naming is not part of the brand identity package and costs $3,000 on top. Every name goes through a partner trademark and patent office that checks its viability before the final choice.
What is 051jeferson's experience?
He started in print production, worked at an agency and a studio (V4 Company, AZO Estúdio Criativo) and was a creative director for brands at Visant in 2026. He holds a Graphic Design degree and was selected as a Fiverr Rising Talent.
Is the work remote?
Yes, all of it. The base is in Garibaldi, Brazil, and clients can be anywhere.
What projects have been done?
The published cases are: Build+Partners® (Visual identity · Architecture); Movitera® (Visual identity · SaaS); C0FFE® (Visual identity · E-sports); Clube® (Visual identity · Sports influence); Vextro® (Visual identity · Digital marketing); Korri® (Visual identity · Sportswear).
How do I hire 051jeferson?
By email at jeferson@051jeferson.zip or on WhatsApp, through the link at the end of this page.

Contact

I take on brand identity, art direction and brand tool projects, working remotely with clients anywhere. Write to jeferson@051jeferson.zip, or on WhatsApp.